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  • What Are The New Niches In Direct Response Marketing?
    which is a major mass marketing company in the U.S. Neil is the immediate past chairman of the Non-Traditional ... in the wall. And it is not a small segment of the U.S. or Canadian marketplace. Rather, it is a set of ...

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    • Authors: M Nasim Ali, Ronald Jones, H Lund, Bradley M Smith, John A Martin
    • Date: May 1989
    • Competency: External Forces & Industry Knowledge
    • Publication Name: Record of the Society of Actuaries
    • Topics: Life Insurance>Marketing and distribution - Life Insurance
  • Insurance Applications of Modern Marketing Tools
    you, another way of spelling large is J-A-P-A-N-E-S-E. For example, Japan's Sumotumo Bank has recently ... marketer you might find it useful to know that all U.S. households have on average about $1,285 in savings ...

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    • Authors: M Nasim Ali, Timothy J Herr, William M Ring, Kenneth E Frantz, Frank R King
    • Date: Apr 1987
    • Competency: External Forces & Industry Knowledge
    • Publication Name: Record of the Society of Actuaries
    • Topics: Life Insurance>Marketing and distribution - Life Insurance